NFL vs NBA: Revenue, Salaries, Viewership, Ratings
The NBA, and not the NFL, is the league of America's future, US sports
MLB Opening Day: Why is baseball no longer America's Game?
The NBA, and not the NFL, is the league of America's future, US sports
Simmons] Is the NBA Actually More Marketable Than the NFL? : r/nba
What are the 5 most popular sports in the USA? - STATSCORE - News Center
The ESPN Daily podcast -- How to listen, episode guide and more - ESPN
Basketball overtakes baseball as America's second-favorite sport with soccer gaining
Soccer has overtaken ice hockey to become the fourth most popular sport in the US
Why is the NBA more popular internationally than MLB, NFL or NHL? - Quora
Hamp & O'B: Bears' secret Bagent not enough to get the win
It's not just Manchester United. These are the sports teams anyone can invest in on the public markets. - MarketWatch
How the NFL, NBA, NHL and MLB are growing international fandom through marketing